VISION
Customers choose us because we are the most value-creating supplier. We create sustainable values through our products and services andthrough our ability to think innovatively.
Our mission is to create the conditions for long-term profitability and growth. We do this by daring to think new and focus on the big picture rather than short-term gains.
MISSION
INNOVATION
- We dare to be first and to do things differently – even if it is uncomfortable.
- We do not complicate matters but choose natural and effective solutions.
COURAGE
- We are honest with ourselves, with our customers and our suppliers.
- We are straight, clear, and consistent. We take initiatives and prioritize action and results.
- we make a mistake, we start again and do it right. Directly.
SIMPLICITY
- We do not make things more complicated than they need to be.
- It should be easy and fun to work with us and we always keep our promises.